There is something to be said about being able to talk the talk but only if you have ever really walked the walk. Al Tompkins is a trainer whose career sees him going around the world counselling reporters and web types on how to maximize their presence and be effective storytellers. This only works because of his 24 years as a news guy doing everything from photojournalism to reporting to news directing to special projects/investigations producer to documentary filmmaking. All of this and a huge number of prestigious awards including the National Emmy, the Peabody Award (group award), the Japan Prize, the American Bar Association’s Silver Gavel for Court Reporting, seven National Headliner Awards, two Iris Awards and the Robert F. Kennedy Award among many others to boot. He is senior faculty at the Poynter Institute and the author of Aim for the Heart: A Guide for TV Producers and Reporters. Pj and Al met during a training session at CBC for the Olympic writers and she was thrilled (and a little intimidated) to be able to capture this man’s fascinating story in this podcast interview.

Check out the Poynter Institute’s website:

Al can be followed on Twitter @atompkins.